Project 3

Sorry I designed them pretty large. The color schemes I went for in the first one was just many colors to make it more like a real grocery store shelf.  The second one I went with more of a monochromatic with the peach and orange-brown of the bottle and even the red on the prescription bottle label.  The third poster I was trying a triad but didn't want all of the books to look too similar so I added the purple.

My process in making my posters about illiteracy was first to research posters and then illiteracy.  It made me quite sad to find out how many people do not know how to read.  Then I came up with several basic ideas.  I narrowed it down to 3 final ideas.  I know we were supposed to come up with 2 but I couldn’t decide which I liked best.  Then I sketched out my ideas on paper and googled images of things like the medicine bottle and locks and keys to make sure I made it as accurate as I could.  I used all Illustrator which was still quite a challenge for me but an excellent learning experience.  I drew out everything with the pen and blog tool, used lines or squares where I could and put it together along with the messages using the text tool.  I had to play with the fonts to find a good capital “I” because so many fonts lack the serifs and it looks too much like a lower case “l”. 

The idea came to me pretty quickly that I wanted to address the issue of illiteracy.  It is a subject I feel strongly about.  I love reading and I truly believe that knowledge is power.  I also thought it was a good idea to use to design posters with.  There were several ideas that immediately came to mind.  The concepts were fun and interesting and pretty easy to depict with pictures and words.  I wanted the posters easy to read for those who can read but also not a lot of words so they message comes out to those who cannot read as well.